Sarah Bro focuses her practice on trademark prosecution, enforcement, and brand portfolio management, as well as licensing, due diligence, copyright, right of publicity, and domain name matters. Sarah assists clients across an array of industries with all stages of domestic and international trademark prosecution, and provides consultation and strategy with respect to the selection, clearance, enforcement, and licensing of trademarks. Sarah’s clients include domestic and international companies in industries such as healthcare, blockchain and financial technologies, software/mobile applications, agriculture, fashion and apparel, consumer goods, beauty, wellness and lifestyle (including CBD products), arts and entertainment, food and beverage, hospitality, mining, and pharmaceuticals.
Sarah has extensive experience in the research, drafting, and filing of documents with the US Patent and Trademark Office, the Trademark Trial and Appeal Board, and the US Copyright Office. Sarah has a proven track record in recovering domain names through the Uniform Dispute Resolution Policy (UDRP) and Uniform Rapid Suspension (URS) policies. Sarah is also well versed in the submission of “takedown” and infringement notices across third-party websites, social media platforms, app stores, and online marketplaces. She has experience in swiftly addressing instances of fraud, phishing, or other online abuse by leveraging intellectual property claims through a multi-pronged enforcement approach. Sarah also regularly provides IP support and guidance in due diligence matters in connection with corporate transactions such as mergers, acquisitions and corporate reorganizations. Sarah’s experience includes a three-month secondment in Germany in the in-house legal department of a leading generic pharmaceuticals company, where she handled a full array of trademark prosecution matters, global brand portfolio management, and strategic clearance for a key worldwide product launch.
Sarah is a member of McDermott’s Pro Bono Committee and Gender Diversity Committee. An active leader within the International Trademark Association (INTA), Sarah serves as Vice Chair of the Law Firm Committee and formerly led its Culture Subcommittee; she was recognized as a High-Performing Committee Member in 2023. She has also volunteered as an instructor for INTA’s Unreal Campaign Student Outreach Program and provides pro bono support through organizations including California Lawyers for the Arts, Human Options, and the Public Law Center.

